Occasionally I get hired to a project for the wrong reasons. That is to say, I am clearly not the person who ought to be doing the job, but I'm still expected to do it and then watch the project fall apart or have me axed from it because I shouldn't have been on it in the first place. At other points in my career, I found this very depressing as it tended to leave me with feelings of frustration and failure.
So when I was offered the opportunity to present some ideas for an ad campaign, and I KNEW that it was not going to work out, I decided to find the positive in the situation and just look on it as an opportunity to play with some new techniques and try to expand my horizons. They told me to do something "hip, edgy, urban, but whimsical and fun." I pretty much knew my definition of that was not going to be what they wanted, but I was determined to do it anyway and try to enjoy it.
And so I did! And, then, when I got axed from the project because it wasn't what they wanted (surprise!) I was still happy that I got to push myself in other directions. So here's what I presented:
